The Top 12 Principles of Scaling a Business

The Top 12 Principles of Scaling a Business

  1. Don’t be afraid to fail. It’s okay to fail—and you will at some point. Then you will recover and be smarter, stronger, and more resilient than ever before.
  2. Passionately believe in your Big Picture Vision. Share it with your team, your customers, your partners, your friends, your family—anyone who will listen. Shut out the voices of those disbelievers. Don’t allow them to throw you off your path.
  3. Always focus on ways to generate sales and keep the cash flow going. There are myriad ways to generate revenue to scale your business, including Leveraging; Replicating Yourself; Hiring Forward; Upselling and Cross-Selling; Getting Customers to Buy More; Licensing; Expanding Globally; Franchising; Creating Certification Programs; and Buying Competitors. Find the ones that fit your model best and dive deeply with them on a daily basis.
  4. Invest in hiring your “A” Team. Having experts to run the weakest of your Four Quadrants will free you up to focus on where you shine most. Make sure the people on your team are in the right positions and fit your company culture. Then inspire them to accomplish great things.
  5. Learn how to make quick decisions and stick to them.
  6. Delegate, delegate, delegate! Get out of the way of your employees and empower them, so that your company becomes a self-managed one.
  7. Deal with the elephant in the room; embrace conflict to ultimately resolve it. Practice saying “no” and setting boundaries, even if they might disappoint people. Remember: “No is the new yes.”
  8. Create and improve systems and processes that support and drive your Big Picture Vision. Build your business through your systems—not your blood, sweat, and tears.
  9. Don’t work with negative people. Life is too short. Period.
  10. As the leader, everything bounces off you. To grow your business to 10 times its size, you need to elevate your own personal growth and leadership by 12 times, to handle all that growth.
  11. Get support. Stop losing opportunities and wasting time and money recreating the wheel. To reach your goals in a fraction of the time, work with mentors who have walked this path before you—and succeeded.
  12. Focus on creating abundance. Constant worry about your finances can wreck your business fast.